Baylor Scott & White Health – Frisco, TX

Translating Healthcare Design into Meaningful Experiences

When Corgan partnered with Image Options for the new Baylor Scott & White Health campus in Frisco, Texas, the goal was clear: create a healthcare environment that felt unified, welcoming, and inspiring while meeting the technical demands of a modern medical facility.

Working closely with Corgan’s design team over the course of more than two years, Image Options helped transform architectural concepts into fully realized experiential environments. From early material exploration and prototyping to final installation, our team managed every phase with precision and collaboration.

From Concept to Fabrication

Using our integrated in-house capabilities, we engineered and produced a wide range of custom environmental graphics and fabricated elements designed specifically for healthcare spaces. Key features included:

• Custom dichroic plexiglass “chandeliers” inspired by the Baylor Scott & White cross logo
• A 20-foot lenticular wall installation revealing the message “We Are One”
• Privacy glass graphics for conference rooms and offices
• Large-format wall and ceiling graphics
• Branded wayfinding and health station elements

Every piece was fabricated with careful attention to durability, material performance, and color consistency to meet the strict standards required within active healthcare environments.

Collaboration Built Into Every Detail

Close coordination between Corgan, hospital stakeholders, contractors, and the Image Options team ensured seamless execution from start to finish. Through ongoing prototyping, engineering reviews, and material testing, we helped preserve the integrity of the original design vision while ensuring long-term functionality and constructability.

Creating a Unified Patient Experience

Installation was carefully phased around construction schedules and hospital operations to minimize disruption while maintaining quality and precision throughout the process. The finished spaces now deliver a cohesive visual experience that supports Baylor Scott & White’s mission of unity, wellness, and care.

The result is a thoughtfully branded healthcare environment where architecture, storytelling, and fabrication work together to create a lasting impression for patients, visitors, and staff alike.

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